I’m following @LaneBryant on Twitter. I’m not sure they’re following me, but that’s hardly the point since they should be monitoring their name on Twitter anyway; they should notice when I mention them, right? Well, they didn’t. But that’s okay, because I know it’s a busy world out there and businesses don’t have time to [...]
I’ve seen several companies leveraging YouTube as a way to engage their customers and extend their brand. There’s Southwest Airlines, for example, whose YouTube Channel – NutsForSouthwest – shows just how nuts they are about their employees and their customers. This is indeed a great practice in using social media for customer service (because I’ll [...]
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There are many reasons why CarMax is made of awesome. I can’t really say enough good things about them. But I’m going to do my best to at least highlight some of the reasons.
1. The Web site is freakin’ awesome. What other company gives you the ability to search for a car by so many [...]
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